Case Study - Event site and ticketing system for Kongres Polskiej Koszykówki

An event site converting at around 13% plus a complete ticketing system with QR codes and a guest check-in panel - ready for future editions.

Client
Kongres Polskiej Koszykówki
Country
🇵🇱Poland
Year
Service
Web Platform + Payments

Overview

With a basketball past of my own, I wrote to Polish national-team players, creators of the "Nie Ma Co Gdybać" podcast, offering to build their podcast a website. It turned out they needed someone else - a developer for a new project: Kongres Polskiej Koszykówki.

The Congress is the first edition of a conference on developing the career of a young basketball player. It is organized by Rafał Juć (NBA scout, Denver Nuggets), Tomasz Gielo and Michał Michalak. The audience: players, parents, coaches and sport directors.

What I built

The first version was up in 5 days, and the whole thing runs on free infrastructure:

  1. The event site - with newsletter capture and conversion tracking.
  2. Online ticket sales - after payment, a QR-coded ticket lands in your inbox automatically.
  3. The gate - tickets scanned with a phone at the door, attendance visible live.

The outcome

The site converted at around 13% from visit to ticket purchase. Due to complications with the formal structures, the in-house sales system could not be launched for this edition. Tickets were handled by an external platform - and the payment system and the gate wait ready for future editions of the Congress and other events.

We needed a website and a ticketing system to promote the conference we created, and we had about 2.5 months from the idea to the event date. Daily communication was very smooth - we built the entire vision of the project over two calls and follow-up WhatsApp messages. The project was delivered within that short window: a smoothly working site that looked just the way we imagined it, plus a ticketing system standing ready for our next moves. A great collaboration - the results translated into positive feedback from the basketball community, and the system is clean and clear even for a layman.

Michał Michalak
Co-organizer of the Congress

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